Hi, I’m Keelin.
I’m a brand strategist. I specialize in DTC and omnichannel e-commerce brand strategy and development. I also focus on consumer behavior and behavioral economics research and application.
In addition, I build, design, and direct Shopify site overhauls (like this and that), shoot and direct commercial projects, write copy, advise on social and digital strategy, oversee rebrands (like this and that), and develop + manage Meta ad campaigns.
I like to do a lot of things :)
I also write a monthly substack called Well Spent.
(coming soon)